Basic promotional ideas that small businesses
Beacon Journal | 06/26/2006 | Promote business by many methods: " basic promotional ideas that small businesses "
• Distribute your business cards to potential customers. Carry your business cards wherever you go.
• Make sure you have professional stationery to use for mailings to potential customers. The stationery can be made on your computer.
• Create an attractive company brochure. Again, it can be produced on your computer and distributed to good advantage in target areas.
• Develop your own database of potential customers and send promotional material to them via direct mail.
• Advertise in local community newspapers in your target market areas.
• Join your local chamber of commerce and trade association related to your business to keep track of marketing leads. Networking pays dividends!
• Ask other businesses in your product/service to place joint ads and provide a seminar or workshop for potential customers.
• Send postcards to customers. The cards are simple, timely and easy to read quickly and retain for reference.
• Distribute your business cards to potential customers. Carry your business cards wherever you go.
• Make sure you have professional stationery to use for mailings to potential customers. The stationery can be made on your computer.
• Create an attractive company brochure. Again, it can be produced on your computer and distributed to good advantage in target areas.
• Develop your own database of potential customers and send promotional material to them via direct mail.
• Advertise in local community newspapers in your target market areas.
• Join your local chamber of commerce and trade association related to your business to keep track of marketing leads. Networking pays dividends!
• Ask other businesses in your product/service to place joint ads and provide a seminar or workshop for potential customers.
• Send postcards to customers. The cards are simple, timely and easy to read quickly and retain for reference.
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